
To further enhance public knowledge and awareness about family well-being and healthy family functioning, and to help our partnering IFSCs/ISCs reach out to more potential service users, the Jockey Club SMART Family-Link Project launched the multi-media promotion truck campaign between the second half of 2019 and 2020. The truck aimed at sharing joy and happiness with the public through interactive games. The first round of the truck event kick-started with much success from 6 to 9 December 2019 – the Project team made visits to the following districts and reached over 1,800 members of the public:
Date | Time | Location |
6 Dec 2019 | 1100-1430 | Island East – Opposite to Java Road Market |
1530-1900 | Island South – Nam Ning Street, Aberdeen Centre | |
7 Dec 2019 | 1100-1430 | Central & Western District – Near 52 Davis Street / Southside of Forbes Street |
1530-1900 | Wanchai – In front of Wu Chung House | |
8 Dec 2019 | 1100-1430 | Kwun Tong – Outside Holland Hostel, 485 Kwun Tong Road |
1530-1900 | Yau Tsim Mong – Saigon Street Playground | |
9 Dec 2019 | 1100-1430 | Kwai Tsing – Outside Kwai Chung Plaza, Hing Ning Road |
1530-1900 | Tsuen Wan – Chung On Street |
Not only did the Project team members hand out attractive souvenirs outside the promotion truck those days, they also assisted visitors in the interactive e-photo kiosk for taking innovative, heart-warming pictures available for instant printing with their beloved family members or friends. The Project team and our collaborating IFSCs/ISCs further seized the chance to promote our Project Facebook page and web-portal, Family Portal – it is hoped that visitors of the truck deploy tips disseminated on these platforms in their daily family communications, share little funny adventures with family members, and strengthen a strong family bonding.
Should you be interested in participating in our next round of promotion truck campaign, follow our Project Facebook/ Instagram channels or Family Portal. Stay tuned!